When Aristocrat, one of the biggest names in the gaming industry, launches a new slot machine, it’s not just another product release. It’s an event. A spectacle. And they wanted a video to match. Something sleek, polished, and downright spectacular. We don’t claim to be experts in gambling (there used to be an office flutter at Melbourne Cup time), but when Aristocrat approached us, we were, like four out of five drunk guys at a fight, up for it.
From the start, we were upfront about our lack of experience with gaming machines, but that turned out to be an advantage. Coming in with fresh eyes, we were able to see what made this new machine truly special. We poured over design specs, product plans, and technical documents, finding the details that deserved the spotlight.
Luckily, what we lacked in gambling expertise, we more than made up for in 3D modelling and animation. Aristocrat’s new machine had a sleek, high end aesthetic, so we wanted to create a video that felt just as premium. Think black backgrounds, smooth camera movements, and dramatic close ups. We weren’t making a video for some neon lit RSL - this needed to feel futuristic, luxurious, and premium.
The first renders rolled in, and jackpot! They looked stunning. It’s always a bit nerve wracking showing that first round to the client. Sometimes you think you’ve nailed it, and they hate it; sometimes you’re unsure, and they love it. But this time? We were all on the same page. The sleek 3D visuals, dynamic lighting, and smooth animations made the machine look every bit as cutting edge as Aristocrat had envisioned.
With the stills approved, we moved on to wireframing, refining each detail to hit that perfect balance of realism and visual punch. Every light, every angle, every spin of the reels had to feel effortless while still commanding attention.
By the time the final render was complete, it was bursting with colour, attitude, and style. The client was thrilled, the launch was a massive success, and we had another show-stopping piece in our portfolio. This was a project we were proud of, one that we’d happily watch over and over again.
